Sam Schwartz · Marketing Authority
The person who owns the funnel, the data, and the number.
Ask what he does and the answer is simple: he builds the machine that makes revenue predictable. Acquisition, conversion, and retention are not separate departments.
Recruited into Revive Virtual Health with no acquisition function, he built the first lead-generation and attribution engine from a blank page — converting $20K in program spend to $600K in closed contracts in time to help carry a VC-led merger. At Dropbox he untangled enterprise data into the first trusted source of truth and unlocked $5.4M in business value inside six months. At Audible, inside Amazon, a structured experiment program drove a 17% sales lift.
He writes the tracking, builds the conversion pages, structures the campaigns, and designs the reporting leadership uses. Teams of 5, 15, and 25. Budgets to $100K/month. Applied generative AI to research, creative, and reporting in production — then teaches the same curriculum to working executives.
Marketing stops being a cost center the moment someone owns the whole system — the funnel, the data, and the number.
Credentials
- Google Ads Search, Analytics, Tag Manager, Shopping
- Adobe Analytics and Adobe Target
- HubSpot, Salesforce, GA4, Snowflake, Tableau
- Harvard MBA Professor of the Year, 2022
- Stanford MBA Professor of the Year, 2023
- B.A., Business & Fine Art — The Colorado College
Resume PDF
Email-ready marketing resume
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